Will Smith: The Jump
Will Smith celebrated his 50th birthday in style with a daring bungee jump out of a helicopter into the Grand Canyon, a thrilling event captured in "Will Smith: The Jump." Hosted by his friend Alfonso Ribeiro, the live-streamed YouTube original wasn't just about the spectacle but also aimed to raise awareness and donations for Global Citizen's education campaigns. The Hollywood star's family were there to witness the breathtaking 1,000-foot plunge.
At Content. 23 Media, Inc., our production team was commissioned by Fly on the Wall and YouTube to create two and a half hours of content centered around the heli-jump event. During pre-production, I was responsible for creating decks, developing and presenting game and content ideas, suggesting talent options, and coordinating music and staff. While on the set during the live show, I oversaw the production of Will Smith's party guests, ensured all music was ready in the production truck, managed graphics, and supervised prop arrangements, and produced the Omaze contest winner.
This daring feat won Will Smith a Webby Award for Events & Live Streams, combining adventure, charity, and celebration in one unforgettable jump.
Date Aired:
September 18, 2018
Results:
17.5 million views in its first 48 hours of broadcast.
The recap video ranked in first place on the YouTube Trending tab in the United States.
Featured On:
YouTube Originals
Production Company:
Content. 23 Media, Inc & Fly on the Wall
Awards:
Will Smith: The Jump won the Webby Award for Events & Live Streams (Video)